The remote working revolution has made engaging prospects harder than ever. Solving this sales challenge requires personalisation, humanisation and innovation. But so many are getting it wrong.
Cold outreach output has increased by 79% since the start of 2020 – you’ve probably noticed as much in your own inbox. And if you have, you’ll know that the majority of those messages are generic, vanilla and salesy, aimed at shoving you into a marketing funnel.
It’s an approach that relies on mass volume to see what sticks – the result, usually, is not much.
myConversation’s solution combines technology with real people. By analysing extensive campaign data and utilising our experience of working with brands and agencies in multiple industries, we create campaigns that engage, educate and entice with your offer.
The key elements of our
We don’t do generic, vanilla or salesy. We do what works to start new business conversations between you and your prospects.
Find out more by booking a call to see how we can grow you a new channel of sales revenue.
What our clients say
Some of the responses we’ve had from senior leaders have blown me away! We’ve already held initial meetings with several agencies which will turn into multiple deals, it could be anywhere between £150K- £200K in additional revenue, plus long term relationships that will lead to more of the same in the future. Read the case study here
Barry Flaherty, Head of Strategic Alliances, EMEA
Jitterbit
The team at myConversation are true experts in their field and great to work with. They’ve become trusted advisors and their campaigns continue to deliver the best results we’ve seen, by a huge margin. Read the case study here
Rob Hanlon, Global Partnerships Director
Readly
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On average, business buyers read a cold email for less than three seconds.
Taking the time to understand and capture your ideal client’s pains & challenges results in content that speaks to them.
You need the perfect blend of ‘human to human’ messaging to start a conversation, leveraged with the data on what works best across multiple industries
Structured, consistent follow up is essential to engaging new buyers, but it’s time consuming work. Our email cadencing technology lightens the load with a humanised process to maximise response.
A human to human touch is still crucial to the sales process.
We deliver positive responses straight to your sales team’s inbox, so they pick up responses at the right moment to seamlessly continue the conversation.
We integrate with CRM and sales systems, so that your team has all the information they need right at their fingertips to efficiently turn positive conversations into new business.
You’ll have clarity & control of what’s working, through access to performance dashboards in our proprietary technology.
This makes it easy to test and measure your outreach.
The best approach is continually improving and adapting. We’re a bunch of sales & marketing experts, but our specialism is cold outreach. Being at the coal face allows us to experiment and stay ahead of the curve. We share what’s working and we’re constantly testing & measuring new ideas to get the right message to the right person at the right time.
Discover how we are helping businesses like yours
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